Exploring AI in Logistics and Last Mile Delivery, Innovation in Customer Experience, and A Rebel’s Story of Normalizing Hijabi for Women in Stem w/ Layla Shaikley of Wise Systems (SAP.iO)

This is a story that is unique and one that needs to be evangelized. Layla Shaikley, co-founder of a tech start-up that has seen explosive growth in logistics tech and AI-driven optimization within last mile stumbled into supply chain. She actually has a background in architecture and design. As an Iraqi woman, she wanted to make mobility safe during the most recent Iraqi war. It was during an elective class in the media lab at MIT (while she was getting her 2nd masters degree) that a seemingly small class project – “how to change 1 billion lives with technology” – would change the course of her life forever.

In addition to being absolutely brilliant and an advocate for women in STEM, Layla is passionate about normalizing Hijabi in our domain and helping college graduates and millennials land the job of their dreams. She has a massive TikTok and Instagram following with millions of views (username @laylool). Layla believes that drivers have a really HARD job and so many focus on the last mile, but what about the last 100 feet?

Layla believes that the future of work is still human and the driver’s experience IS the customer experience in many ways. In Episode 48, you’ll learn about Layla’s passion in customer service and solving wicked problems in logistics, problems that are relevant when we imagine the future of work, autonomous supply chains, drones, and autonomous delivery. She shares outcomes from customer stories of dramatic effects realized in CO2 reduction when using Wise Systems’ AI-enabled optimization.

The expectation for enterprise applications is that they are as seamless like in the consumer world. Layla unpacks Dominos and Zappos examples where customer loyalty comes from good customer experience. She also describes diversity as a business imperative and insights as an SAP.iO foundry superstar (shout out to John Licata)! We have a huge industry with rapidly evolving needs. Where do you stand on innovation and embracing diversity for better product design and customer outcomes?

To anyone listening and/or reading this, Layla is hiring. Send her a DM on TikTok (she gives a shout out on how to land a job in this episode too).

To learn more about Layla and Wise Systems, visit: wisesystems.com or https://www.linkedin.com/in/lshaikley/

To learn more about SAP.io, visit https://sap.io/

Find us, connect, and explore at https://www.supplychainrevolution.com/ & https://www.supplychainqueen.com

Explore More Blog Posts

Making Industry 4.0 Real: Strategy, IT/OT Convergence, and the Human Side of Digital Transformation

Industry 4.0 is not a technology stack to purchase. It is a business transformation that…

The New Chain of Command: Women’s Leadership in Supply Chain

The leadership gap in global supply chain is not a pipeline problem. It is a…

Simulation Is the Missing Layer: Why Supply Chain Talent Development Needs Experiential Learning

Traditional supply chain education teaches frameworks without context, producing professionals who understand theory but freeze…

New Partnership with Innovation Forum and What North America Needs to Know About Sustainable Fashion and Apparel

The fashion and apparel industry is entering its most consequential regulatory era. Ahead of the…

The EU Right to Repair Is Here: What It Means for Circular Supply Chains

For twenty years, “circular economy” has been a slogan stitched into corporate sustainability reports. The…

5 Things Supply Chain Leaders Don’t Want to Hear About Sustainability in 2026

The gap between sustainability ambition and supply chain transformation is widening, not closing. After chairing…